Some independent bookies often stay within their comfort zones. They stop expanding their operations after learning they compete with brand-name sportsbooks in the market. However, that should not be the case. Here’s a guide to beating other sportsbook operators.
Knowing who you are against is vital in staying ahead of the competition. Thus, you can analyze what the competition is doing and devise ways to beat them.
Here’s our bookie PPH guide on how to win against sportsbook operators. Before anything else, it is crucial to know who your direct competitors are. In addition, you need to compare how your target markets overlap. Lastly, it would be best if you found their strengths and weaknesses.
There are thousands of sportsbooks today. It is unless to compare your sportsbook to all of them. Thus, we recommend finding direct competitors because they are the ones that matter to the success of your sportsbook.
Your direct competitors compete with you for players within the target market. For instance, if your players are from South Korea, then bookies from the US are not your direct competitors. We recommend looking for bookies that target the same area and players as your sportsbook.
Usually, sportsbooks operating within your city are your direct competitors. We suggest finding the best sportsbooks within your community and comparing yourself among them.
When comparing your sportsbook with direct competitors, you must analyze it first. The good news is that you can use the generated report from sportsbook software to know the status of your bookie business.
Once you have the required information, you can make adjustments to make your sportsbook competitive. Also, the reports will show the areas you need to improve. That way, you can plan to target players better than competitors.
If you want to beat other sportsbook operators, we recommend using 9DollarPerHead.com pay per head bookie solution. It has features and tools that allow you to get the edge over competitors.