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Category Archives: How to be a Bookie

Learn How to be a Bookie from our sportsbook experts. We provide several bookie tutorials for both beginners and experts when it comes to running a sports betting operation. Whether you are using a sportsbook pay per head or starting a sportsbook from scratch, these tutorials will come in handy!

Bookie Tutorials from Professional Sportsbook Operators

Is Paid Advertising Right for the Sportsbook?
Sean Young  , ,  -

Is Paid Advertising Right for the Sportsbook?

The primary purpose of marketing is to attract people and convert them into players. Also, you want existing players to come back. One marketing tool available for bookies is paid advertising. Our tutorial will explain why paid advertising is right for the sportsbook. Paid ads or pay per click advertising units act as online billboards […]

Best Social Media for PPH Sportsbook
Sean Young  , ,  -

Best Social Media for PPH Sportsbook

Bookies can use social media to attract new players and keep existing ones. However, it is vital to choose the right social media for PPH sportsbook. You need to use the correct one to reach the right audience. As a bookie, your goal is to grow the sportsbook, drive traffic to the sports betting website, […]

How to Manage Bookie Business from a Mobile Device
Sean Young  , ,  -

How to Manage Bookie Business from a Mobile Device

The National Football League embraced streaming. As a result, there’s no need to subscribe to cable TV to watch games. Thus, the same goes for sports betting. At present, sportsbook operators can manage bookie business from a mobile device. You can use online bookie software to create and manage a bookie business. Most providers allow […]

Bookie Software Guide to 2020 Tokyo Olympics Betting
Sean Young  , ,  -

Bookie Software Guide to 2020 Tokyo Olympics Betting

The Olympics started last Friday. We have a bookie software guide to 2020 Tokyo Olympics to help you prepare for the events. Thus, you understand the betting options available during the Summer Games and the events that you should consider offering to players. Bookie Software Guide to 2020 Tokyo Olympics You can use the sports […]

Bookie Marketing Tips to Reduce Bounce Rate
Sean Young  , ,  -

Bookie Marketing Tips to Reduce Bounce Rate

One of the most common conversion problems is a high bounce rate. If visitors abandon the website on the first page they land, you don’t have the chance to convert them into paying players. Thus, we share some bookie marketing tips to reduce bounce rate. The bounce rate is the ratio of visitors who leave […]

Ways to Create the Best SEO Content for Sportsbook Website
Sean Young  , ,  -

Ways to Create the Best SEO Content for Sportsbook Website

Due to the pandemic, the online sports betting industry has become more competitive as people choose to stay home. Thus, you need to develop an efficient marketing strategy to stay ahead of the competition. One way to do so is to create the best SEO content for sportsbook. Some operators open a sportsbook business and […]

Monitoring Financial Performance of Sportsbook
Sean Young  , ,  -

Monitoring Financial Performance of Sportsbook

One of the most neglected aspects of the bookie business is monitoring financial performance of sportsbook. Bookies who understand where the business stands and where it is heading have the advantage over those who don’t. Many bookies make crucial decisions based on their gut feelings. It is a risky way to run a sportsbook. Monitoring […]

Preparing Sportsbook for March Madness 2021
Sean Young  , ,  -

Preparing Sportsbook for March Madness 2021

The NCAA canceled March Madness last year due to the coronavirus pandemic. The good news is that the College Basketball Tournament will take place this year. Thus, it would be best if you started preparing your sportsbook for March Madness 2021. The NCAA basketball tournament will take place from March 18 to April 5. There […]

Bookie Guide to Organizing Prospects Info
Sean Young  , ,  -

Bookie Guide to Organizing Prospects Info

Maintaining good records is vital to becoming a successful bookie. When it comes to finding players, your prospecting record will provide a lot of information that can help you identify potential players and meet their needs. Thus, organizing prospects info is crucial for the success of the sportsbook. Maintaining a prospecting information system should be […]

How Bookies Can Deal with Cash Flow Shortfalls
Sean Young  , ,  -

How Bookie Can Deal with Cash Flow Shortfalls

As the bookie business grows, there will come a time when you need more money to cover wagers and pay PPH fees. If the sportsbook overgrows and it was unplanned, you’ll risk overspending. When that happens, you need to know how to deal with cash flow shortfalls. When the bookie business grows, an unhealthy cash […]


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